Someone types your trigger word — 'LINK', 'FREE', 'DETAILS' — and they receive a personalized DM in under one second. Scale to thousands without lifting a finger.
Choose any word that signals interest — "FREE", "LINK", "GUIDE", "INFO". You can set multiple keywords per campaign.
Our webhook fires the instant a matching comment lands. No polling, no delays — real-time detection.
The commenter receives your message instantly, addressed by name. You get a lead. They get the resource.
Comment detected → DM sent in under 1 second. Even at 3 AM on a viral post.
Exact match, partial match, or catch-all — one campaign can respond to dozens of trigger variants.
Smart deduplication means each person gets one DM per campaign, no matter how many times they comment.
1,247
DMs handled overnight on one viral post
Lyncly's queue processed every comment — zero missed, zero duplicates
Under one second. Lyncly uses real-time Instagram webhooks, so the DM fires the instant a matching comment is detected — no polling delays.
Any word or phrase. Common triggers include "LINK", "FREE", "GUIDE", "SEND IT", "INFO". You can use exact match, contains, starts-with, or regex matching (regex available on Pro plan and above).
Never. Lyncly's deduplication ensures each user gets exactly one DM per campaign, regardless of how many times they comment the trigger keyword.
Yes. Use {{first_name}} or {{username}} in your message template and Lyncly automatically replaces them with the commenter's real Instagram display name — making each DM feel personally written.
Lyncly's Viral Protection™ and queue system handle this automatically. Comments are queued and processed in order, rate-limited to stay within Meta's API guidelines. No comments are missed — they're just delivered in sequence during high-volume spikes.
Yes. Lyncly monitors comments on Instagram posts, Reels, carousel posts, and Lives. Story reply automation is handled separately via the story-replies use case.